Key Partners

Building a thriving, long-term seafood industry relies on strong partnerships among retailers, importers, producers, NGOs, fishermen, and governments. The Fishin’ Company has many close partnerships with leading organizations that are deeply committed to the growth and sustainability of the seafood industry, and we are honored to work with them toward common sustainability goals.

The Global Aquaculture Alliance (GAA) and its certifying body, Best Aquaculture Practices (BAP), have been driving factors in building an ever-growing aquaculture industry that can be trusted and is dependable. The Fishin’ Company has supported and partnered with GAA and BAP for many years, and we wholeheartedly believe in their commitment to constant improvement.

The Sustainable Fisheries Partnership (SFP) works to develop fisheries and aquaculture efforts into sustainable and responsible sources of seafood. Their leadership and expertise in all areas of seafood sustainability have led to the transformation of many crucial fisheries. The Fishin’ Company has supported SFP in numerous Fishery Improvement Projects (FIPs) and Aquaculture Improvement Projects (AIPs) around the world by providing market support, financial resources, supplier roundtable presence, and more.

The development and evolution of the Marine Stewardship Council (MSC) certification and others like it have changed the overall landscape of the sustainable fisheries movement. MSC certification has become the global standard for sustainable fisheries, and The Fishin’ Company supports the efforts of fisheries to achieve this rigorous goal.

The Global Seafood Sustainability Initiative (GSSI) Benchmarking Tool is the first collective and non-competitive approach to provide clarity on seafood certification worldwide. GSSI will publicly recognize seafood certification schemes that meet GSSI Components grounded in the Code of Conduct for Responsible Fisheries and the FAO Guidelines for seafood certification and eco-labelling.  As a strong supporter of GSSI, we pledge to include the outcomes of the GSSI Benchmark Tool in our daily operations by recognizing all GSSI-recognized certification schemes as acceptable when sourcing certified seafood. We encourage companies across the seafood sector worldwide to join in our commitment.

The Monterey Bay Aquarium’s Seafood Watch program helps consumers and businesses choose seafood that is fished or farmed in ways that protect sea life and habitats, both now and in the future. Their recommendations indicate which seafood items are “Best Choices” or “Good Alternatives” and which ones you should “Avoid.”  They seek to raise public awareness about sustainable seafood issues through resources like their consumer guides, mobile apps, and outreach efforts. As a partner, we commit to selling only environmentally responsible seafood and to helping transform the marketplace in favor of more responsible fisheries and aquaculture operations.

The National Fisheries Institute is a non-profit organization dedicated to the education of seafood safety, sustainability, and nutrition. As a proud member of the NFI, the Fishin’ Company has a strong commitment to the NFI’s initiatives to improve business conditions for the seafood industry in the US.  The NFI brings a precompetitive platform for industry stakeholders to gather and discuss external challenges facing seafood and it facilitates conversations to find solutions.